How many times do you hear that IT is slowing down the digital marketing process, focused so much on security that Marketing can’t be responsive to user needs? Or how many times does it seem like Marketing is not giving any thought to serious operational considerations, such as backups and disaster recovery?

Coronavirus means revenue loss for many organizations . But what positive impact, or opportunity, can your business realize amidst such a crisis? The answer is "significant," so long as you have the right policies in place.

No matter where your digital communications and marketing efforts are focused, you have users who have a disability. It only makes sense to include them and offer a way for them to access digital content.

What will you start/stop/keep doing in 2020 to best utilize your time in sharing and learning digital practices? I’ve sorted through my reflections and plans.

One way to surprise your users (in a bad way) is to pre-date content and hang up your "out of office for the rest of the year" sign.

The leadership must be committed to investing the necessary resources of time, money, human resources, and, in some cases, technology. So how do you get your management on board with digital policy aspirations?

“The views are my own and don't reflect those of my employer." is not a bulletproof statement. The views of the employee might not be those of the organization, but the employee is part of the organization, and what is said in social media reflects directly back on the organization.

We have to demand more of our leaders, and that starts with demanding more of our candidates. Their websites are about a decade behind basic digital security and privacy standards.

FaceApp, the mobile app introduced in 2017 and suddenly experiencing a revival in social media, might offer a few minutes of fun. But the impact on your personal privacy will be forever.

You know that your organization needs a digital policy program in order to support tangible, business objectives. But getting your stakeholders to buy into digital policies can feel a lot like getting toddlers to eat spinach.

While I certainly don’t think it’s necessary for you to learn about things like processors and RAM, I do think it’s important to understand how the internet affects our lives both personally and as a society. Here is a resource to steer you in the right direction.

Comprehensive digital policies and practices ensure that a business complies with regulations. Counterintuitively, they also help the bottom line, unlock opportunity and streamline operations.